WTIX 94.3 - WTIX-FM

An oldies format station operating at 100 kilowatts. The station traces its heritage to the legendary WTIX AM 690, a pioneering Top 40 outlet that dominated American radio from the 1950s through the 1980s and is recognized as the nation's first Top 40 station. The current FM station debuted in 1995 after its owner acquired the former country music outlet and transitioned it to its present classic hits format. The station's programming emphasis spans music from 1964 through 1980, with daily feature artist spotlights based on artist birthdays and musical history events. Thursday programming includes Beatles-focused content, while Sunday mornings feature a two-hour Beatles breakfast show followed by a 1970s-era Casey Kasem American Top 40 replay. The station maintains the legacy of the original AM through signature elements including heritage-era jingles from the 1960s and 1970s and the distinctive "Chime Time" feature, wherein a chime sounds when on-air personalities provide time checks—a tradition also associated with the historic Musicradio WABC in New York. Ownership and programming direction remain locally held. The transmitter is located to provide coverage of the New Orleans metropolitan area.