Cadena SER Radio 90

The station provides news, talk, and variety programming focused on local and regional events and issues. Its content emphasizes community engagement and features a range of audio content, including podcasts and reports on current affairs. A significant portion of the programming highlights social issues, particularly those concerning gender equality and preventing gender-based violence. The broadcaster aims to recognize the contributions of women in the local community, covering their roles in social, economic, and cultural life. The station also reports on economic development initiatives, cultural events, and demographic trends impacting the region, alongside coverage of viticulture and technological advancements in agriculture. The station actively promotes local businesses and entrepreneurial endeavors, often featuring stories about innovative approaches to traditional industries.