Nash FM 97.3

A country music radio station operating in the Peoria, Illinois market under the Nash FM brand, a media identity owned by Cumulus Media and derived from the name of Nashville, Tennessee, the center of the commercial country music industry in the United States. The Nash FM format is distinguished by its broad music library, typically rotating more than 1,000 songs, in contrast to many contemporary country stations that cycle through 300 to 600 titles. The Nash brand, which launched in 2013 with the debut of a flagship New York City station, encompasses radio stations, digital properties, a video on-demand service called Nash TV (operated in partnership with Music Choice), and nationally syndicated programming distributed through Westwood One. Syndicated shows include The Ty Bentli Show (formerly America's Morning Show), an evening program hosted by Shawn Parr under the Nash Nights Live banner, and overnight programming. A sub-brand, Nash Icon, focuses on country music from the 1990s and early 2000s. Locally, the Peoria station supplements its country music programming with community-oriented content and promotions, including ticket giveaways for regional festivals, charity home sweepstakes tied to St. Jude Children's Research Hospital, and local business partnerships. Weekend programming includes sports and lifestyle commentary hosted by a local personality known as Jim Bob.