WKLY FM 104.1

A radio station broadcasting a country music format licensed to Hartwell, Georgia, operating on 104.1 FM and 980 AM. Owned by Bryan and Bruce Hicks, the station carries programming from ABC Radio and Westwood One. It serves as the flagship broadcast home for Hart County High School sports as well as University of Georgia athletics. The station's programming reflects the tastes and community identity of Hart County and surrounding northeast Georgia. The morning show, anchored by Mike Atkins, has run for more than three decades and includes segments such as the WKLY Sports Wrap and the Swap Shop, a local buy-sell-trade feature popular in rural radio markets. Financial programming from the Dave Ramsey Show airs on weeknights. The station also broadens its format after dark with Contemporary Christian Music and devotes Sundays entirely to gospel, including southern gospel programming, reflecting the region's religious character.