Mixcartel

Mixcartel is a digital radio platform based in Vancouver, Canada, specializing in promoting Hip Hop and R&B music through curated airplay on internet radio networks. Founded to bridge the gap between emerging artists and radio exposure, the station offers marketing tools and playlisting services to get songs heard across global digital platforms including satellite, college radio, and commercial FM stations. Their programming focuses on breaking new music with shows featuring mixtapes, DJ sets, and artist spotlights. The station emphasizes a selective curation process, vetting artists and tracks before pitching them to partners in the music industry. Mixcartel operates as a globally licensed broadcaster with royalty compliance and maintains partnerships with independent labels and management companies. Key programming elements include 'Purple Wave' and 'Bout It' segments, alongside collaborations with artists like Grande. The platform serves the digital music community with a focus on amplifying underrepresented voices in the Hip Hop and R&B genres.