A commercial FM radio station broadcasting at 99.7 MHz and serving the Dothan, Alabama area and surrounding communities in the Wiregrass region. The station engages actively with its local audience through social media platforms and community-oriented promotions, including contests, giveaways, and local event sponsorships. On-air personalities host morning programming that incorporates live broadcasts from local businesses and restaurants. The station has organized listener appreciation campaigns, including an annual Sweethearts of the Year contest tied to Valentine's Day and other seasonal promotions in partnership with local merchants. Its programming reflects the culture and community life of southeastern Alabama, with an emphasis on audience interaction and local business partnerships.
