Lite 102 - KCMX-FM

An FM station operating under the Lite 102 brand in Medford, Oregon, targeting listeners in the Rogue Valley region of southwestern Oregon. The Lite 102 format typically positions around soft adult contemporary or adult standards programming, reflecting the "lite" branding convention common among stations emphasizing easy-listening music without heavy rock or hip-hop content. The station engages local audiences through promotional events and community-oriented features, including a recurring Mocha Monday contest in partnership with regional coffee business The Human Bean.