540AM WAUK

The station delivers news and conversation focused on topics relevant to the Milwaukee area. Its programming centers around delivering local news, civic media, and community-focused discussions. Content includes reporting on local events, government actions, and issues impacting residents, such as the aftermath of recent floods and ongoing debates surrounding public policy. The broadcaster also features articles and reports concerning education, crime, and health, often sourced from Milwaukee Neighborhood News Service and Wisconsin Watch. Coverage extends to broader Wisconsin news, including updates on the Green Bay Packers and political developments at the state level. The station strives to provide a platform for community voices and address issues of importance to the region’s residents. The station’s weekday schedule includes “All News All Morning,” airing from 6:00 AM to 9:00 AM. Following this, listeners can tune in to “The Jeff Santos Show” and “The Stephanie Miller Show.” Evening programming features “Nite Lite with Pete Schwaba and Greg Bach.” Regularly featured news roundups are broadcast, including Monday, Tuesday, Wednesday, Thursday, and Friday News Roundups. A Community Calendar highlights upcoming events, such as concerts by The All-American Rejects and AJR at the Wisconsin State Fair. The station also provides updates on topics ranging from daylight-saving time to the passing of Green Bay Packers legend Bob Harlan, demonstrating a commitment to covering a wide spectrum of local and regional happenings. The broadcaster’s history is characterized by a dedication to civic media and community engagement. The station emphasizes its role in facilitating conversations about important local issues. Recent reporting has covered topics such as a bill aiming to limit concession prices and the Milwaukee County Sheriff’s Office’s decision regarding facial recognition technology. The station also provides coverage of legal proceedings, such as immigrants fighting ICE detention in federal court. The broadcaster's commitment to informing the public is evident in its reporting on issues like potential cuts to Medicaid and the advancement of a GOP bill intended to protect free speech rights. The station’s content is designed to foster informed discussion and understanding of the challenges and opportunities facing the community. The station is accessible through a mobile application, available for download via the App Store and Google Play Store under the name “Civic Media.” Listeners can also access content through the station’s website. The broadcaster actively encourages community participation and provides a platform for diverse voices to be heard. Recent reporting has included articles on the impact of floods, election news, and the ongoing debate surrounding stadium concession prices. The station aims to serve as a vital resource for information and conversation within the community, providing a space for residents to stay informed and engaged in the issues that shape their lives.