B-93.7 - WBFM

The station delivers a country music format, serving as a source for local news and information. A significant portion of the broadcaster's programming is dedicated to supporting charitable causes, most notably through the 'Country Cares for St. Jude Kids' radiothon, which aims to raise funds for St. Jude Children's Research Hospital. The station also features 'Partners in Hope,' a program encouraging monthly donations to St. Jude, with donors receiving a commemorative t-shirt. Recurring promotions include opportunities to win prizes, such as free groceries and birthday prize packs, contributing to a tradition within the community. The website highlights stories of children benefiting from St. Jude’s care, such as Maizy and Madelyn, to emphasize the impact of charitable giving. The station's programming includes several regularly scheduled segments and shows. 'B93 Mornings' and 'Strange Brew' are featured podcasts available on the website. 'The Sports Report' provides sports-related content, while 'WiscoAg News' focuses on agricultural news. A segment covering a 'Finance and Personnel Committee' meeting addresses a new transit union contract, detailing proposed annual wage increases for union members. The station also provides weather updates, including reports on recent rainfall and forecasts for future storms. Additionally, the 'B93 Pet of the Week' segment highlights local animals available for adoption. The broadcaster's website references a long-standing tradition and involvement in community events. A significant recent news item covered was the Green Bay Packers' trade of a defensive tackle, impacting local sports fans. The website also reports on a federal indictment of a local resident related to the transportation of child pornography, demonstrating the station’s commitment to reporting on important local legal matters. The broadcaster's involvement with St. Jude Children's Research Hospital is a recurring theme, highlighting a sustained commitment to charitable work and community support. The station offers multiple avenues for listeners to access its content, including through mobile apps and smart speakers. The website provides links to weather updates and blog posts covering topics like sports news and personal stories. The station actively engages with the community through promotions and charitable initiatives. The website also serves as a platform for sharing news and information related to local government, such as the transit union contract negotiations, and reporting on significant legal proceedings within the region.