KNTX 1410 AM

A locally focused radio station serving the Bowie-Nocona area of north Texas, with programming built around music, community news, local sports, and entertainment. The music format draws from a broad range of classic popular recordings spanning the 1960s through the 1990s, with an emphasis on light rock and hit favorites often described as ranging from the Beatles era through the 1990s. Weekday programming includes a Trade Fair segment airing Monday through Friday from 9 to 10 AM, providing a community buy-sell-swap exchange. The station places strong emphasis on being live and local, maintaining an active presence on social media and covering local sporting events under a dedicated sports programming strand. A second frequency, 97.3 FM, simulcasts or supplements the AM signal, broadening the station's local reach across the region.