KBQI FM 107.9 Big I

The station broadcasts a format focused on new country music, positioning itself as the leading provider of this genre for listeners. Content primarily consists of recently released country tracks and artist spotlights, as evidenced by the “Recently Played” section featuring artists like Corey Kent, Jordan Davis, and Dylan Scott. The broadcaster also features content related to country music artists and events, including announcements about concerts and festivals, such as Boots in the Park featuring Post Malone and Jelly Roll, and appearances by Luke Bryan and Thomas Rhett at the First Financial Credit Union Amphitheater. Opportunities for listeners to win trips to events, such as the iHeartRadio Music Awards in Los Angeles and a vacation to Mexico, are also regularly promoted. The station’s programming includes several hosted shows and podcasts. The Bobby Bones Show is a featured program, and Bobby Bones also hosts “BobbyCast.” Other shows include “Scotty Wayne and Tay After MidNite with Granger Smith,” “Feeling Things with Amy & Kat,” and “The 9941 Podcast.” Additionally, segments like “Scotty’s Scoop” provide updates on artist activities and news. The website highlights various video content, including artist reactions, interviews, and short features, such as Ashley Cooke’s reaction to a cameo on a television series and Hunter Hayes’ experience with Kelly Clarkson. The broadcaster also shares news items and lifestyle content, such as discussions about healthy eating habits and listener-shared experiences from a cruise. While the website does not detail a comprehensive history of the station, it does indicate ongoing engagement with the local community. The broadcaster promotes events such as the PBR Ty Murray Invitational at The Pit, Warren Zeiders’ performance at the Rio Rancho Events Center, and the celebration of Albuquerque’s 320th birthday in Old Town. The station also frequently runs contests and promotions, including opportunities to win tickets to concerts and travel experiences. The website content suggests a consistent effort to connect with listeners through interactive features and event coverage. The station utilizes online platforms to share content and engage with listeners, including video segments and promotional announcements. The website serves as a hub for accessing recently played songs, show schedules, and contest details. The broadcaster also promotes the iHeartRadio Music Awards, which will be broadcast on FOX at 8/7c. Listeners are encouraged to participate in contests and promotions through the website, providing opportunities for interaction and engagement with the station’s programming and events.