Activ Radio FM 101.6

The station provides a mix of popular music hits, local news, and sports coverage, positioning itself as the leading local radio broadcaster in the Loire region. Its programming focuses on delivering current events, entertainment, and opportunities for listener engagement through contests and promotions. The broadcaster emphasizes its role in connecting the community, providing a platform for local information and fostering a sense of regional identity. Content includes updates on local businesses, such as the recent arrival of a new lingerie store, and coverage of significant community events, like a charity football match to benefit research into Charcot’s disease. The station’s commitment to providing timely and relevant information aims to keep listeners informed and entertained throughout the day. Several recurring segments and shows define the station’s daily schedule. Each morning, listeners can participate in a daily riddle presented by Jérôme, with clues relating to a personality, location, or object. A “Quiz Expresso” segment, broadcast at 8:05 AM, offers the chance to win a “Morning Box” prize package, including a Bluetooth speaker, mug, and robe. The “Juste Prime” game, featured daily at 8:25 AM, allows listeners to win a cash prize. Mondays feature the “Bouquet du Lundi,” intended as a feel-good segment to start the week, allowing listeners to send flowers to loved ones. The broadcaster also provides traffic updates and radar control information daily, delivered by the ACTIV FUTÉ community. The station has established itself as a key source of information and entertainment within the region. It is recognized as the first local radio station serving the area, broadcasting from multiple locations. The broadcaster actively covers significant local sports teams, including AS Saint Étienne (football) and the local area Chorale (basketball), providing updates on their games and progress. The station’s commitment to community involvement extends to supporting local events and initiatives, such as the annual collection for the Restos du Coeur, a food bank charity. The station also provides a platform for local political candidates, like Dino Cinieri, to share their proposals during municipal election coverage. The station broadcasts on DAB+ radio and is accessible through the station's website, mobile application, and connected speakers. The broadcaster utilizes a variety of promotional activities, including weekly games and contests with prizes ranging from travel vouchers and shopping sprees to cash and high-tech gadgets. These promotions are often tied to local events and partnerships, further reinforcing the station’s connection to the community. The station’s reach extends beyond traditional radio, embracing digital platforms to ensure accessibility for a wide audience.