Radio Centro 97.7 FM

This radio station has been broadcasting for 47 years, positioning itself as a long-standing presence in the audio landscape. Its programming spans various genres, including adult contemporary, rock, and pop, with a focus on "the best hits." Daily programming features "Notihoy" from Monday to Friday, 06:00 to 09:00, offering news updates. "Ruta 977" runs Monday to Friday, 09:00 to 11:00, exploring lifestyle, trends, and the artistic world, hosted by Fabián Novillo. "Al Centro de la Mañana," a midday magazine show with Alejandra Vallejo, airs Monday to Friday, 11:00 to 13:00, combining entertainment, information, and positivity. The afternoon drive show, "El estelar de las tardes," hosted by Jaime López, focuses on rock and pop music and airs Monday to Friday, 15:00 to 18:00. "De todo un poco," hosted by Marcelo Armijos, provides entertainment for the commute home from Monday to Friday, 18:00 to 20:00. Weekend programming includes "Dr. Animal" on Saturdays from 09:00 to 11:00, a veterinary advice segment. "Backstage" with Pancho Mosquera, dedicated to hard rock, airs Saturdays from 15:00 to 17:00. "La Máquina del Tiempo," featuring 1980s hits with Mabel De la Rosa, is broadcast on Fridays at 20:00 and Saturdays at 17:00. The station also features "Billboard Hot 100" and a segment called "Disfruta Solo de Éxitos" which plays popular songs throughout the day. News updates on current events, such as political and international affairs, are also presented.