Radio Creativa FM 95.5

This radio station began broadcasting on March 21, 1990, under the name Radio Líder. Over time, it became one of the most listened-to stations in its province. Currently operating as Creativa FM, it utilizes modern technology to offer engaging and entertaining programming with significant listener interaction, a factor contributing to its sustained leadership. The station broadcasts 24 hours a day, featuring a mixed musical format for young adults, including Latin and English music from the 1980s, 1990s, 2000s, and current hits. Programming also includes news and sports. Alberto Cerón hosts a daily morning show from Monday to Friday, 9:00 AM to 12:00 PM, which includes musical requests, interviews, news, greetings, contests, and gifts, often appealing to homemakers with its energetic presentation and diverse musical styles. Cristina Soto Messina hosts a weekly miscellaneous and informative program every Wednesday from 12:00 PM to 1:00 PM, focusing on community issues and providing a platform for public discourse. Pedro Oyanedel presents an interactive program from Monday to Friday, 1:00 PM to 2:00 PM, featuring music, information, and local news. Sergio Loyola hosts a sports program from Monday to Friday, 2:00 PM to 2:40 PM, dedicated to regional sports.