WHTA Hot 107.9 FM

A commercial hip-hop radio station broadcasting on 107.9 FM serving the Atlanta metropolitan area. The station operates under the Hot format and is positioned as a leading outlet for hip-hop and R&B music in the Southeast. Morning programming is anchored by The Morning Hustle, a nationally syndicated weekday show that airs from 6:00 a.m. to 10:00 a.m. The station is known for hosting Birthday Bash, an annual live hip-hop concert event that has become a major fixture on the Atlanta entertainment calendar. Programming also includes hip-hop-focused evening and overnight blocks, along with contests and promotional tie-ins with concert events and touring artists.