UMG RADIO

The station operates as a platform for creative works produced by students in advertising, journalism, and broadcasting, all within the Faculty of Communication Sciences at the Universidad Mariano Gálvez. Its programming aims to deliver accessible, engaging, impartial, and varied content for its audience. A core function is to provide a space for the student population to express themselves, address questions related to knowledge and research, and contribute to the overall discourse within the university community. The broadcaster strives to embody the ethical principles of the institution, acting as a voice for the university and fostering critical thinking among listeners. A program called *TABU* is specifically designed to present multiple perspectives on various topics, providing data and information to encourage listeners to form their own opinions and conclusions. This program airs on Mondays and Wednesdays at 5:00 PM. The station’s schedule features a diverse range of programs. *Conversando o Chachalqueando* offers updates on entertainment news, song histories, and discussions on current events, incorporating listener opinions, airing Mondays and Wednesdays at 6:00 PM. *Ñam Ñam* combines culinary content with music, featuring easy recipes of both national and international cuisine, alongside news, facts, and curiosities, also airing Mondays and Wednesdays at 7:00 PM. *Retrovisor* serves as a nostalgic journey through different eras, revisiting anecdotes, music, and games from the past, airing Mondays and Wednesdays at 8:00 PM. *Cambia el Chip* focuses on technology, social media trends, and topics relevant to young people, airing Tuesdays and Thursdays at 5:00 PM. *Hit Plus* presents a variety of musical genres alongside information about movies, music, and stories, airing Tuesdays and Thursdays at 6:00 PM. *Choque de Ideas* features young people analyzing national issues from multiple viewpoints, providing data for informed opinions, airing Tuesdays and Thursdays at 7:00 PM. Finally, *El Retorno* evokes memories of childhood, focusing on clothing, games, devices, and artists from the past, airing Tuesdays and Thursdays at 8:00 PM. The station's history is intrinsically linked to the Universidad Mariano Gálvez de the country, functioning as an extension of the university’s academic and creative endeavors. It represents a collaborative effort involving students and faculty from various communication-related disciplines. The broadcaster’s purpose extends beyond simply providing entertainment; it actively promotes the development of student skills in content creation, journalism, and broadcasting, while also serving as a platform for student voices and perspectives. The station’s development is a direct result of the university’s commitment to fostering a dynamic and engaged student community. The broadcaster facilitates communication with its audience through social media platforms and email (radio@umg.edu.gt). Listeners can directly engage with the on-air team via these channels. The station's content is created by a participatory team from the Faculty of Communication Sciences, ensuring a diverse range of perspectives and viewpoints are represented in the programming. The station's mission is to provide a space for students to share their knowledge and research, contributing to a broader understanding of various topics.